WORK
Strategic In Designing For Complex Multi-Audience Enterprise Ecosystems
WORK
Strategic in designing for complex multi-audience
Enterprise Ecosystems
Strategic In Designing For Complex Multi-Audience Enterprise Ecosystems
WORK
CASE STUDIES
Senior accountability, driving large-scale projects end-to-end.
CASE STUDIES
Senior accountability, driving large-scale projects end-to-end.
01
Employer: The university of manchester
How I defended UX strategy against feature bloat…
Won the Pitch: Secured a high-profile project, competing with 7 teams. Led the project to redesign a university Portal, and deliver the right features for users.
-44%
SUPPORT TICKETS
4.6/5
USER SATISFACTION
Role:
Lead UX/Web Designer
Project Timeline:
9 months
02
THE UNIVERSITY OF MANCHESTER
From Word Pasted Chaos to Responsive Clarity…
Proposed, secured and led a Content Design project, auditing and refactoring to reduce legacy bloat and increase usability.
+35%
READABILITY
-42%
TASK EFFICENCY
Role:
Lead UX/Web & Content Designer
01
THE UNIVERSITY OF MANCHESTER
02
Employer: The university of manchester
From Word Pasted Chaos to Responsive Clarity…
How I defended UX strategy against feature bloat…
Proposed, secured and led a Content Design project, auditing and refactoring to reduce legacy bloat and increase usability.
Won the Pitch: Secured a high-profile project, competing with 7 teams. Led the project to redesign a university Portal, and deliver the right features for users.
+35%
-44%
READABILITY
SUPPORT TICKETS
-42%
4.6/5
TASK EFFICENCY
USER SATISFACTION
4.6/5
USER SATISFACTION
Role:
Lead UX/Web Designer
Role:
Lead UX/Web Designer
Core Team:
Me + Web Coordinator + x2 Web Designers
Project Timeline:
4.5 months
03
WEST HERTS COLLEGE
03
Employer: WEST HERTS COLLEGE
Creating effective strategies to develop students and improve academic success…
Creating Effective Strategies To Develop Students and Improve Academic Success…
Designed actionable interventions to improve students' cognitive challenges, which contributed to their exam success.
Used Miller's Law - Chunking to reduce cognitive load.
Designed actionable interventions to improve students' cognitive challenges, which contributed to their exam success.
90%
ENGAGEMENT
86%
86%
EXAM SUCCESS
+320
+320
CASELOAD
Role:
Learning Advisor
Core Team:
Me + Additional Learning Support Dept. + Lecturers
Period:
1 Year 1 month
Role:
Learning Advisor
04
CONTRACTOR: SECONDARY SCHOOLS
04
coNTRACTOR: secondary SCHOOLS
Motivated to increase task completion in a high-stakes environment…
Motivated to increase task completion in a high-stakes environment…
Coached large groups to achieve task completion, and de-escalated and resolved conflicts, communicating with senior leadership teams.
Coached large groups to achieve task completion, and de-escalated and resolved conflicts, communicating with senior leadership teams.
100%
ENGAGEMENT
100%
TASK COMPLETION
180
PUPILS/DAY
Role:
Cover Supervisor/Substitute Teacher
Core Team:
Me + Cover Manager + Senior Leadership Team
Period:
8 months
Roles:
Cover Supervisor/Substitute Teacher
Period:
8 months
E-COMMERCE EXPERT
Improved outcomes on multiple client accounts, creating solutions to On-boarding, Sign-In, Basket and Payment Transaction pages, including writing micro-copy in natural language to eliminate drop-off.
Improved outcomes on multiple client accounts, creating solutions to On-boarding, Sign-In, Basket and Payment Transaction pages, including writing micro-copy in natural language to eliminate drop-off.
Data-Driven Design:
Optimised shopping journeys, build iterative prototypes and conduct A/B testing to validated the design, gathering data to improve Completion Rate, Time On Task and Error Rate.
Created Consistent UI - achieved great UX
Increased customer trust and brand loyalty:
Designing-Out errors to eliminate user frustration and reduce task time to create great user experience.
Role:
Lead/Senior: UX Designer, Web Designer, Design and Usability Consultant
Core Team:
Me + Directors + Project Managers + Designers + Developers + Testing
Period:
7 years
Roles:
Lead/Senior: UX Designer, Web Designer, Design and Usability Consultant
Period:
7 years
Client list
The University of Manchester
West Herts College
Simply Be / JD Williams
Littlewoods Online
Lloyds TSB
British Gas
Easyjet
Tui
Dreams plc
Selfridges & Co.
contact
CASE STUDIES
CASE STUDIES
Senior accountability, driving large-scale projects end-to-end.
01
Employer: The university of manchester
How I defended UX strategy against feature bloat…
Won the Pitch: secured a high-profile project, competing with 7 teams across the university. Drove the project e2e, redesigned the Student and Staff Web Portal, to deliver the right features for users.
+38%
TASK COMPLETION
-44%
SUPPORT TICKETS
4.6/5
USER SATISFACTION
Role:
Lead UX/Web Designer
Core Team:
Me + Product Manager + Senior Developer
Project Timeline:
9 months
01
Employer: The university of manchester
How I defended UX strategy against feature bloat…
Won the Pitch: Secured a high-profile project, competing with 7 teams. Led the project to redesign a university Portal, and deliver the right features for users.
-44%
SUPPORT TICKETS
4.6/5
USER SATISFACTION
Role:
Lead UX/Web Designer
Project Timeline:
9 months
02
Employer: The university of manchester
From Word Pasted Chaos to Responsive Clarity…
Won the Pitch: Secured a high-profile project, competing with 7 teams. Led the project to redesign a university Portal, and deliver the right features for users.
+35%
READABILITY
-42%
TASK EFFICENCY
Role:
Lead UX/Content Designer
Project Timeline:
4/5 months
03
Employer: WEST HERTS COLLEGE
Creating Effective Strategies To Develop Students and Improve Academic Success…
Designed actionable interventions to improve students' cognitive challenges, which contributed to their exam success.
86%
EXAM SUCCESS
+320
CASELOAD
Role:
Learning Advisor
Project Timeline:
13 months
04
CONTRACTOR: SECONDARY SCHOOLS
Motivated to increase task completion in a high-stakes environment…
Designed actionable interventions to improve students' cognitive challenges, which contributed to their exam success.
86%
EXAM SUCCESS
+320
CASELOAD
Role:
Learning Advisor
Project Timeline:
13 months
04
CONTRACTOR: SECONDARY SCHOOLS
Motivated to increase task completion in a high-stakes environment…
Coached large groups to achieve task completion, and de-escalated and resolved conflicts, communicating with senior leadership teams.
100%
TASK COMPLETION
180
PUPILS/DAY
Roles:
Cover Supervisor/Substitute Teacher
Period:
8 months
E-COMMERCE EXPERT
Improved outcomes on multiple client accounts, creating solutions to On-boarding, Sign-In, Basket and Payment Transaction pages, including writing micro-copy in natural language to eliminate drop-off.
+32%
CONVERSION RATE IN Q1
Data-Driven Design:
Optimised shopping journeys, build iterative prototypes and conduct A/B testing to validated the design, gathering data to improve Completion Rate, Time On Task and Error Rate.
Created Consistent UI - achieved great UX
Increased customer trust and brand loyalty:
Designing-Out errors to eliminate user frustration and reduce task time to create great user experience.
Roles:
Lead/Senior: UX Designer, Web Designer, Design and Usability Consultant
Period:
7 years
Client list
contact
The University of Manchester
West Herts College
Simply Be / JD Williams
Littlewoods Online
Lloyds TSB
British Gas
Easyjet
Tui
Dreams plc
Selfridges & Co.